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MODERN DAY FLORAL bio picture

OUR PHILOSOPHY.

MODERN DAY FLORAL is…the new look in flowers.

We are…Dedicated. Bold. Creative.  Our team embodies these characteristics and infuses them with passion to create innovative, modern floral designs.  Whether you have a vivid dream of a magnificent floral and design style or have just one favorite color that you want to see brought to life, our team will transform your ideas into beautiful reality.

You are…Unique. Stylish. Excited. By incorporating each client’s individual style, we are able to create memorable and exquisite designs that make a strong aesthetic statement. We can confidently promise that Modern Day Floral will always design an experience that is truly and uniquely yours.

Our work is…Awe-inspiring. Stunning. Memorable. Every detail, large or small, has the ability to take one’s breath away, so we give great attention to each step in the process.  Creating awe-inspiring visions is what we strive to achieve every time we work with this beautiful medium.

ABOUT US

Welcome All! I am Jenn...


My lifetime dream became a reality with the opening of Modern Day Floral. Everyday I am fortunate enough to work with one of the most beautiful mediums in the world, fresh flowers. I absolutely love what I do and thanks to my brides, vendors, retails customers and special event client, I get to live out my dream daily. I would also like to personally thank my incredible staff for all their hard work and passion... They inspire me daily! Enjoy the blog, visit often and remember, we love "warm fuzzies!"


MEET THE STAFF!

What do you get when you bring a group of passionate and talented people together? Modern Day Floral! These fascinating men and women amaze me everyday with their commitment and love for this business. I think what truly makes our group so special is the diverse backgrounds we come from... From interior to clothing design, retailer and experience floral design... Wow, what a group!


Emily is one of my lead designers - she brings the energy to the group. She has been with me from the beginning and is responsible for the "look" that has become Modern Day Floral! The talent, commitment and positive attitude she brings to work is invaluable. The cup is always 1/2 full... She is my AI in AIFD!


Karen is another of my lead designers - her calm nature, experience and romantic style bring a complimentary element to Modern Day Floral. She is the most amazing Christmas tree decorator and is affectionately known as Miss Christmas :)


Rueben is the newest lead designer to the group! His clean, unique and contemporary styles brings a new flare to Modern Day Floral. He keeps us entertained with his amazing music collection on his iPod!!


Erin brings with her a BFA in interior design from Kendall College of Art and Design and an incredibly passionate type A personality. She is my checks and balances girl with a quest for knowledge. Perspective drawings are definitely her specialty... This girl is going places!


Lauren is our public relations and marketing guru! She brings a fun, spunky energy to our group and isn't afraid to jump into the middle of any task!!


Charlie, Jonathan, Ernie, Aaron and Ryan are the guys of the group (poor souls)! The mere fact that they tolerate all of us for more than 5 minutes is a miracle. Estrogen flows in buckets at Modern Day but believe it or not, we're all a loving family!

Christmas in Grand Rapids






Can you believe that Christmas is right around the corner?!  You know what that means snow and little sunshine for 6 months.  UGH!!!  However on a brighter note it means the studio is all a’BLING with shiny things,  tinselly trees and enough glitter to cover a small city!!!

Last January I flew to Atlanta on the hunt for the most fabulous holiday decor and what Karen has done with these items is truly magical.  This girl knows how to decorate a tree.  We tease her that if the kitchen sink were available she would put it in there!  :)  I affectionately refer to her as Miss Christmas and thanks to her on the job training both Emily, and I, are now master Christmas tree decorators.  I think the most valuable lesson I learned from Karen is to not be afraid of filling up a tree.  The use of mesh, beading, ribbon, and branches go a long way in adding dramatic effect while ornaments, and a lot of them, is also key to a magnificent tree!

As an example of her crazy decorating genius, Karen took our square moss wreaths that been hanging on our wall and used them in our copper tree. One of regulars had been admiring the wreaths for weeks and when asked where they were the client was amazed at the unconventional application of the wreaths.  Another example of her “out of the box” thinking is the cool way that she displayed the glass ornaments in the white and platinum tree.  She took the collection of grapevine Christmas trees, flipped them upside down, and stuffed them with the ornaments.  Although I realize this application does not apply with home trees I want to encourage all you amazing people to THINK OUTSIDE THE BOX!  If it’s pretty and it matches put it in the tree.   Here’s my philosophy and it’s pretty simple, “if you see more decorations than you see tree than you have a masterpiece.  The tree is merely a place to hang all your glamorous goodies so be sure to load it up!”
I encourage all of you to stop down to the studio to check out our amazing trees.  We have 4 ranging from traditional to contemporary all of which I love.  Karen works in the studio daily so bring your questions and if decorating is not your thing we would love to help.  We offer free home consultations and we still have availability to help with your holiday decorating.
…one more quick side note, we’re  offering 25% off all Christmas decorations.  Sorry this is a blog not a commercial however I had to mention the sale because I LOVE sales especially if it involves purses or shoes.
Hope to see you soon.
Jenn

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